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61.
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Enterprise systems for management by Motiwalla, Luvai F | Thompson, Jeffrey. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson Education India 2009Availability: Items available for loan: IIMJ LibraryCall number: 658.4038 MOT (1).
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62.
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Advertising by Jefkins, Frank. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2006Availability: Items available for loan: IIMJ LibraryCall number: 659.1 JEF (1).
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63.
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Consumer behavior : buying, having, and being by Solomon, Michael R. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2016Availability: Items available for loan: IIMJ LibraryCall number: 658.8342 SOL (1).
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64.
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Internet marketing : strategy, implementation and practice by Chaffey, Dave | Ellis-Chadwick, Fiona | Mayer, Richard | Johnston, Kevin. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2009Availability: Items available for loan: IIMJ LibraryCall number: 658.872 CHA (1), Jallo Chak Campus LibraryCall number: 658.872 CHA (1).
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65.
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66.
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Selling and sales management by Jobber, David | Lancaster, Geoff. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2013Availability: Items available for loan: IIMJ LibraryCall number: 658.81 JOB (1).
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67.
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Organizational behavior by Robbins, Stephen P | Judge, Timothy A | Vohra, Neharika. Edition: 15th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson Education 2013Availability: Items available for loan: IIMJ LibraryCall number: 658.402 ROB (1).
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68.
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Effective training : systems, strategies and practices by Blanchard, P. Nick | Thacker, James W | Ram, V. Anand. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India 2014Availability: Items available for loan: IIMJ LibraryCall number: 658.3124 BLA (1).
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69.
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Operations management : theory and practice by Mahadevan, B. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2015Availability: No items available : Checked out (1).
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70.
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Essentials of services marketing by Wirtz, Jochen | Lovelock, Christopher. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: England Pearson 2018Availability: Items available for loan: IIMJ LibraryCall number: 658.8 WIR (1).
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71.
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72.
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Marketing and branding : the Indian scenario by Kumar, S. Ramesh. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2013Availability: Items available for loan: IIMJ LibraryCall number: 658.827 KUM (1).
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73.
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Cases in rural marketing : an integrated approach by Krishnamacharyulu, C. S. G | Ramakrishnan, Lalitha. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2007Availability: Items available for loan: IIMJ LibraryCall number: 658.8 KRI (1).
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74.
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Retailing : an introduction by Cox, Roger | Brittain, Paul. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2007Availability: Items available for loan: IIMJ LibraryCall number: 658.87 COX (1).
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75.
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Cases in hospitality and tourism management by O'Halloran, Robert M., ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2006Availability: Items available for loan: IIMJ LibraryCall number: 647.94 OHA (1).
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76.
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Product strategy and management by Baker, Michael | Hart, Susan. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2022Availability: Items available for loan: Jallo Chak Campus LibraryCall number: 658.56 BAK (1), IIMJ LibraryCall number: 658.56 BAK (1).
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77.
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Introduction to hospitality management by Walker, John R. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson Education 2014Availability: Items available for loan: IIMJ LibraryCall number: 647.94 WAL (1).
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78.
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Marketing strategy and competitive positioning by Hooley, Graham | Piercy, Nigel | Nicoulaud, Brigitte. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2009Availability: Items available for loan: IIMJ LibraryCall number: 658.802 HOO (1).
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79.
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Global marketing : a decision oriented approach by Hollensen, Svend | Banerjee, Madhumita. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2010Availability: Items available for loan: IIMJ LibraryCall number: 658.848 HOL (1).
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80.
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Merchandising of fashion products by Kincade, Doris H | Gibson, Fay Y. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida Pearson 2012Availability: Items available for loan: IIMJ LibraryCall number: 658.87 KIN (1).
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