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1.
Marketing management

by Kotler, Philip | Keller, Kevin Lane.

Edition: 15th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson 2017Availability: Items available for loan: IIMJ LibraryCall number: 658.8 KOT (3), Jallo Chak Campus LibraryCall number: 658.8 KOT (4).

2.
Framework for marketing management

by Kotler, Philip | Keller, Kevin Lane.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson 2018Availability: Items available for loan: IIMJ LibraryCall number: 658.8 KOT (2), Jallo Chak Campus LibraryCall number: 658.8 KOT (1). Checked out (1).

3.
Principles of marketing

by Kotler, Philip | Armstrong, Gary | Agnihotri, Prafulla Y.

Edition: 17th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson 2018Availability: Items available for loan: IIMJ LibraryCall number: 658.8 KOT (1), Jallo Chak Campus LibraryCall number: 658.8 KOT (2). Checked out (2).

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