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1.
Stories at work : unlock the secret to business storytelling

by Chakraborty, Indranil.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Penguin Portfolio 2018Availability: Items available for loan: IIMJ LibraryCall number: 658.45 CHA (1).

2.
Brand storytelling in the digital age : theories, practice and application

by Moin, S. M. A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Palgrave Macmillan 2020Availability: Items available for loan: IIMJ LibraryCall number: 658.827 MOI (1).

3.
Storyteller's secret : how TED speakers and inspirational leaders turn their passion into performance

by Gallo, Carmine.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Pan 2018Availability: Items available for loan: IIMJ LibraryCall number: 658.45 GAL (1).

4.
Brand management : an introduction through storytelling

by Mogaji, Emmanuel.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Switzerland Palgrave Macmillan 2021Availability: Items available for loan: IIMJ LibraryCall number: 658.827 MOG (1).

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