Cunningham, James A. ed. <br/><br/>
Internet of things entrepreneurial ecosystems   : challenges and opportunities 

 - Cham  Palgrave Macmillan  2020 
 - 144p. 
 - Palgrave Pivot .
<br/><br/> Table of Contents:<br/><br/>1. Internet of Things: Promises and complexities<br/>2. The patterns of growth in information and communication technologies: The case of the emerging Internet of Things<br/>3. The Internet of Things in Europe: In search of unicorns<br/>4. The importance of a techno-centric approach in evaluating IoT investment opportunities<br/>5. Big data, predictive marketing and churn management in the IoT era<br/>6. Internet of Things: Governance and meta-governance of networking everything<br/>7. The Internet of Things: Enabling opportunities and challenges 
<br/><br/><label>ISBN: </label>9783030473631 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet of things.<br/>Entrepreneurship<br/>Big data
<br/><br/><label>Dewey Class. No.: </label>004.678  / INT