Minimalist entrepreneur : how great founders do more with less
Publication details: London Piatkus 2021Description: 237pISBN: 9780349431406Subject(s): New business enterprises | EntrepreneurshipDDC classification: 658.11 Summary: Entrepreneurs are exploring an alternative, sustainable path to establishing long-lasting and helpful enterprises. In 2011, the author resigned his role as Pinterest's second employee to pursue his own aim of building a billion-dollar company. After establishing Gumroad, a platform connecting artists and sellers, he became a minimalist entrepreneur and sought to create a roadmap for entrepreneurs who opt for meaningful growth over unsustainable growth. The book provides a blueprint for those who want to resist investments that may set them up for failure, run a tight ship amidst the gig economy and remote employment, build and deploy products without failing frequently, and achieve and maintain profitability. It aims to help founders achieve success without the need for VC-funded, IPO-driven billion-dollar firms that often lack profitability and operate unethically. This book is a credo for a new generation of entrepreneurs that choose to establish exceptional firms rather than large ones. It is a road map for constructing sustainable, long-lasting startups.Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
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IIMJ Library General Stacks | Non-fiction | 658.11 LAV (Browse shelf (Opens below)) | Available | 6759 |
Table of Contents:
1. The Minimalist Entrepreneur
2. Community First
3. Build a Manual Valuable Process First
4. Sell to Your First Hundred Customers
5. Market By Being You
6. Grow Yourself and Your Business Sustainably
7. Build the House You Want to Live In
8. Where Do We Go From Here?
Entrepreneurs are exploring an alternative, sustainable path to establishing long-lasting and helpful enterprises. In 2011, the author resigned his role as Pinterest's second employee to pursue his own aim of building a billion-dollar company. After establishing Gumroad, a platform connecting artists and sellers, he became a minimalist entrepreneur and sought to create a roadmap for entrepreneurs who opt for meaningful growth over unsustainable growth.
The book provides a blueprint for those who want to resist investments that may set them up for failure, run a tight ship amidst the gig economy and remote employment, build and deploy products without failing frequently, and achieve and maintain profitability. It aims to help founders achieve success without the need for VC-funded, IPO-driven billion-dollar firms that often lack profitability and operate unethically.
This book is a credo for a new generation of entrepreneurs that choose to establish exceptional firms rather than large ones. It is a road map for constructing sustainable, long-lasting startups.
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