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How to be a founder : how entrepreneurs can identify, fund and launch their best ideas

By: Bentinck, AliceContributor(s): Clifford, MattPublication details: London Bloomsbury Business 2022Description: 214pISBN: 9781472994349Subject(s): Business people | Entrepreneurship | New business enterprisesDDC classification: 658.421 Summary: A guide that equips the next generation of founders with the mindset and tools they need to become globally successful entrepreneurs. This intriguing guide, featuring a preface by Reid Hoffman, the founder of LinkedIn, motivates future founders and provides crucial information and advice for those who wish to launch their own startup and develop a successful business. This book addresses the topic, "How do I begin?" It guides the reader from deciding to pursue entrepreneurship, through the process of selecting and establishing an idea and team, through raising financing and collaborating with VCs and angel investors. Over the past decade, they have assisted hundreds of ambitious individuals from around the world in becoming founders. These individuals have created companies worth billions of dollars that are tackling some of the world's greatest challenges, such as detecting illnesses that are difficult to detect, combating climate change, and constructing new financial systems. In How to Be a Founder, the authors offer guidance, insights, and lessons gleaned over a decade of working with individuals to help them become successful founders. The book discusses what you must do today to begin your journey as a founder, as well as the measures you must follow to maximise your chances of developing a high-growth, scalable firm. You will also hear from some of the top investors and entrepreneurs in the world, who have created some of the most famous technology businesses of our time.
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Non-fiction 658.421 BEN (Browse shelf (Opens below)) Available 6411
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Table of contents:

Part 1: The Founder Mindset

Chapter 1: What Makes a Great Founder
Chapter 2: The Myths that Stop Founders
Chapter 3: What Causes Failure and How to Avoid It
Chapter 4: Cultivating the Mindset of a Founder

Part 2: The Founding Process

Chapter 5: Three and a Half Rules for Ambitious Founders
Chapter 6: Understand Your Edge
Chapter 7: How to Use Your Edge
Chapter 8: Choosing Your Co-founder
Chapter 9: Working with Your Co-founder and Testing the Team
Chapter 10: Getting to Founder/Idea Fit
Chapter 11: Customer Development – Finding Out Your Customer’s Secrets

Part 3: Growing and Scaling
Chapter 12: An Introduction to Startup Financing
Chapter 13: How to Raise Money
Chapter 14: Preparing for the Road Ahead
Chapter 15: Building Culture
Chapter 16: What Happens Next?

A guide that equips the next generation of founders with the mindset and tools they need to become globally successful entrepreneurs. This intriguing guide, featuring a preface by Reid Hoffman, the founder of LinkedIn, motivates future founders and provides crucial information and advice for those who wish to launch their own startup and develop a successful business. This book addresses the topic, "How do I begin?" It guides the reader from deciding to pursue entrepreneurship, through the process of selecting and establishing an idea and team, through raising financing and collaborating with VCs and angel investors. Over the past decade, they have assisted hundreds of ambitious individuals from around the world in becoming founders. These individuals have created companies worth billions of dollars that are tackling some of the world's greatest challenges, such as detecting illnesses that are difficult to detect, combating climate change, and constructing new financial systems. In How to Be a Founder, the authors offer guidance, insights, and lessons gleaned over a decade of working with individuals to help them become successful founders. The book discusses what you must do today to begin your journey as a founder, as well as the measures you must follow to maximise your chances of developing a high-growth, scalable firm. You will also hear from some of the top investors and entrepreneurs in the world, who have created some of the most famous technology businesses of our time.

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