International business : concepts, environment and strategy
Material type:
TextPublication details: Noida Pearson 2011Edition: 3rd edDescription: 603pISBN: 9788131732519Subject(s): INTERNATIONAL BUSINESS ENTERPRISES | INTERNATIONAL TRADEDDC classification: 338.88 SHA Summary: This book is written in a pragmatic way with an inclination on managerial aspect, thus encouraging students to explore international business as a career choice. It deals with the latest topics and development which we are witnessing around the globe. It attempts to impart the core body of knowledge in international business in an interesting and lively manner. This text not only describes the ideas of international business, but it also uses contemporary examples, scenarios, and cases to help students effectively put theory into practice.
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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IIMJ Library General Stacks | Non-fiction | 338.88 SHA (Browse shelf (Opens below)) | Available | 2087 | |
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Jallo Chak Campus Library General Stacks | Non-fiction | 338.88 SHA (Browse shelf (Opens below)) | Available | 2086 |
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| 338.88 MAT Strategies for the future : understanding international business | 338.88 PEN Global business | 338.88 PEN Global business | 338.88 SHA International business | 338.88 VAR Fundamentals of international business | 338.88 VAR International business | 338.88 VAR Fundamentals of international business |
This book is written in a pragmatic way with an inclination on managerial aspect, thus encouraging students to explore international business as a career choice. It deals with the latest topics and development which we are witnessing around the globe. It attempts to impart the core body of knowledge in international business in an interesting and lively manner. This text not only describes the ideas of international business, but it also uses contemporary examples, scenarios, and cases to help students effectively put theory into practice.
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