Managerial economics : principles and worldwide applications
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Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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IIMJ Library General Stacks | Non-fiction | 330 SAL (Browse shelf (Opens below)) | Available | 2064 | |
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Jallo Chak Campus Library General Stacks | Non-fiction | 330 SAL (Browse shelf (Opens below)) | Available | 2063 |
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330 MOT Managerial economics | 330 PAN Managerial economics | 330 PAU Managerial economics | 330 SAL Managerial economics | 330 SAL Managerial economics : principles and worldwide applications | 330 SAL Managerial economics : principles and worldwide applications | 330 SAM Economics |
This book is a comprehensive textbook designed for courses in managerial economics in business schools. Reflecting the highly globalized nature of tastes, production, labour markets and financial markets in today's world, the book presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints.
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